The Quest for Sustainable Business

July 8th, 2012 by Greenleaf Publishing

(click on book cover to go to the publisher's website)

Dr Wayne Visser has written ‘The Quest for Sustainable Business – An Epic Journey in Search of Corporate Responsibility‘ which is published by Greenleaf Publishing.

In January 2010, Dr Wayne Visser, author, academic and social entrepreneur, set off on a nine-month, 20-country “quest” to talk to entrepreneurs, business leaders and innovators and learn about how companies in all parts of the world can and are helping to tackle the world’s most pressing social and environmental problems.

His aim was to explore the many varieties of global approaches to sustainable business practices first-hand and to share some of the most innovative global examples.

The result is this treasure trove of a book, full of stories, ideas, links to more than 100 video interviews, best practices and tools for making sustainable business work in a myriad of different contexts, cultures and settings.

Besides sharing insights from his 2010 “CSR Quest World Tour”, the author captures his professional experiences and the evolution of sustainable business over the past 20 years.

The path begins in Africa and winds its way through Asia, North America, Europe, Australasia and Latin America.

The author shares what he has learned in encounters with mega-corporations and small farmers, and conversations with CEOs and social entrepreneurs. There are facts and figures about world trends, and interviews with thought leaders and activists. This is a tale that consciously weaves the personal and the professional, mixing anecdotes and case studies. It looks outwards and reflects inwards, and is both autobiography and the life story of a global movement.

Dr Wayne Visser is Founder and Director of the think-tank CSR International and research company Kaleidoscope Futures.

Dr Visser is the author of 15 books and over 180 publications (chapters, articles, etc.), and has delivered more than 170 professional speeches in over 50 countries in the last 20 years.

In addition, Dr Visser is Senior Associate at the University of Cambridge Programme for Sustainability Leadership, and Adjunct Professor of CSR at Warwick Business School, United Kingdom.

Before gaining his PhD in Corporate Social Responsibility (Nottingham University, United Kingdom), Wayne was Director of Sustainability Services for KPMG and strategy analyst for Capgemini in South Africa.

His other qualifications include an MSc in Human Ecology (Edinburgh University, United Kingdom) and a Bachelor of Business Science with Honours in Marketing (Cape Town University, South Africa).

In 2011, Wayne was listed in the Top 100 Global Sustain Ability Leaders (ranking by ABC Carbon) and the Top 100 Thought Leaders in Europe and the Middle East 2011 (ranking by Centre for Sustainability and Excellence, and Trust Across America).

He was also winner of the Outstanding Author Contribution Award at the Emerald Literati Network Awards for Excellence 2011 and recipient of the Outstanding Teacher Award of The Warwick MBA 2010/11.


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