Europe campaigning for sustainable urban mobility

July 31st, 2012 by European Commission

The European Commission’s Sustainable Urban Mobility campaign is a three-year initiative aimed at supporting sustainable urban mobility campaigners in 31 countries.

Activities began with the opening of a registration system to support outstanding actions for fostering positive change in attitudes and behaviour.

The central objective of the campaign is to promote the advantages of combining different modes of transportation.

Commission Vice-President Siim Kallas, responsible for transport, said “we want to encourage people to vary the way they move around so our slogan invites people to “Do the Right Mix”.

“This campaign will give a boost to the local, regional, and national awareness-raising actions that play a crucial role in creating and promoting this 21st century culture of urban mobility.”

“It is vital to promote diversity in our daily mobility choices,” he said.

The campaign includes initiatives such as an award for European cities based on their sustainable urban mobility plans; and coordinated awareness-raising activities and events in 31 participating countries: EU Member States, EEA Member States (Iceland, Liechtenstein and Norway) and Croatia.

The European Commission’s Sustainable Urban Mobility campaign is linked to the European Mobility Week, which runs from 16 to 22 September every year and culminates in the ’In Town Without My Car!’ day.

The campaign is managed by the Directorate-General for Mobility and Transport and funded through the Intelligent Energy Europe Programme – the EU’s support programme for non-technological actions in the field of energy efficiency and renewable energy sources.

(click on the logo to go to the Sustainable Urban Mobility website)

 

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